Holding Exciting First Meetings: The MAJOR Momentum Stage Part 2
Your presentation is the key means by which you deliver value to the prospect and build urgency for him to follow your sales process. The presentation is a package of concise, compelling information that is going to have an immediate helpful impact on the customers business. This information is going to speak to the prospect in a way that you as a sales professional never could. The presentation of this information will establish you as an expert, faster and more effectively than any other method could. It will allow you to both maintain control of the meeting and deliver your message in a compelling and commanding fashion. This presentation is how you complete the meeting in a minimum of time with a maximum of delivery of value to the prospect.